top of page

O L I V I A  D I E M


Arizona State University | Tempe, AZ

Barrett, The Honors College 

Social Media Assistant 

(Team Lead)

08/2021 - 12/2023

Content Creator

 02/2022 - 12/2023

Wasserman Next Gen | Boston, MA

Adidas x ASU Ambassador 


The Cronkite Agency | Phoenix, AZ

Digital Audience Specialist


Envida Social | Scottsdale, AZ

Copywriting Intern


Arizona School Board Association | Phoenix, AZ

Multimedia Production Intern

08/2022 - 12/2022

Hubbard Radio Chicago | Chicago, IL

Summer Promotions Assistant

06/2022 - 08/2022

The Plug Pop Culture

Producer and Host

08/2019 - 02/2022

  • Strategized content to engage followers across Instagram, Facebook, and TikTok profiles

  • Lead team in the planning and execution of social media campaigns and content creation to drive event and service awareness

  • Spearheaded expansion of digital presence onto TikTok, gaining 700 followers in 6 months


  • Curated content to maximize student bond and connection to the Barrett brand

  • Designed and implemented a strategy to analyze account engagement and interactions to encourage target audience growth

  • On-screen talent promotion of events and services on Instagram, Facebook, and TikTok

  • Collaborated with a digital team to visualize, develop, and execute the Barrett brand across social media profiles

  • Created and published photo and video content for Adidas and drove students and 

  • fans to ASU and TERREX activations through Instagram reels and stories

  • Conducted street-style interviews for social media use

  • Encouraged fans to participate in promotional events during in-person campaigns

  • Collaborated with clients to create data-driven growth strategies for both 

  • digital and physical results

  • Pitched, created, and ran organic/paid advertising and SEO strategies

  • Reached target demographic goal on Spotify Ads, Google Ads, and Meta

  • Managed projects and budgets for clients

  • Exceeded Google Display Ad conversion goal by 378% with 1,196 link clicks 

  • Created social media copy on paid and organic posts for clients on Instagram and Facebook

  • Coordinated social media campaigns and content calendars using Sprout Social and Asana

  • Created and ran promotional webpage and social media organic campaigns 

  • Produced video, photographic and graphic materials and updated web design on the ASBA website and content on Instagram and Facebook

  • Attended ASBA-ASA Annual Conference for social and creative production coverage

  • Executed station marketing plans, events, contests, and promotional activities

  • Filmed and created social media content for The Mix 

  • Professional shadow experience in social media, content creation, and marketing

  • Produced, hosted, and managed a start-up pop culture and music-based digital series 

  • on social media platforms: Instagram, Tik-Tok, YouTube and Spotify 

  • Gained 1,000 followers on Instagram within 2 months

  • Interviewed and collaborated with artists, bands and industry professionals

  • Planned and designed relevant on-brand content and analyzed engagement


Arizona State University | Phoenix, AZ

Bachelor of Arts in Journalism And Mass Communication 2023
Emphasis in Digital Audiences 
Moeur Award
 | 4.0 GPA
Cannes Lions Festival of Creativity Study Abroad
Walter Cronkite School of Journalism and Mass Communication



  • Adobe: Premiere Pro, Photoshop,  Illustrator, Lightroom, Audition

  • Sprout Social, Hootsuite, Asana, Trello

  • Google Certification: Ads Search, Ads Display, Ads Measurement, Analytics 4

  • Social media marketing, design, strategy, & analysis

  • Content creation

  • American Sign Language

  • Photography

  • Customer service

bottom of page